MedCorner is part of the United States Sailboat Show, organized by the Annapolis Boat Show, which is the biggest and oldest sailboat show in the US. Today, close to 130,000 loyal attendees around the world travel to the Chesapeake Bay each year to experience these nautical extravaganzas and charter companies from all around the world exhibit there as a part in Vacation Basin area. With the MedCorner, fleet operators from the Mediterranean can present their fleets to US clients and make direct bookings. The MedCorner tent is a unique opportunity for visitors to educate themselves about sailing the Mediterranean areas, as fleet operators hold presentations each day at the boat show.
Even though our efforts are long-term oriented, the first 2016 Mediterranean Corner has produced unexpected direct sales. Despite Hurricane Mathew, more than 1,500 visitors visited the MedCorner tent in 5 days, and 20 presentations of the Mediterranean sailing areas were held. We closed with over 1,000 email contacts and an overall very positive public impression. In the first year we achieved high awareness about the Mediterranean yacht charter operators.
This is a well-timed opportunity to start a cooperation with US investors as the USD/EUR ratio is highly favorable and many are thinking about yacht investment. According to statistics, half of the Annapolis Boat Show visitors earn between $100.000 and $200.000 annually, while another 20% is between $250,000 and $1,000,000; a demographic most boat shows can only dream about.
Fleet operators from Croatia, Greece, Turkey, Italy, Spain and all other Mediterranean destinations are welcome to apply and participate at the major charter show in USA as part of MedCorner, powered by ICE. The ICE team will organize the exhibiting area, leaving the exhibitors only to book flights, airport transfers and accommodation. Med Corner will feature the biggest raffle ever seen in Annapolis; 10 charter weeks will be set as prizes for visitors who leave their email contacts.
Booths on USSS are built with pipe and drape system. Inside Mediterranean corner instead of the drapes we use banners with design printed on them.
Banner design details
While designing your banners make sure that they contain the following items:
• company Logo
• 1/5 photos (yacht, base…)
• map of your country, possibly
with marked bases on it
• company slogan
• names of your bases/sailing areas
Booth and banner dimensions
Booth dimension: 8×8 ft. (96 inch x 96 inch) [W x H]
Back wall banner dimension: 91 inch x 93 inch [W x H]
Side banners (2 pieces) dimension: 95 inch x 33 inch [W x H]
Visit the button for preliminary demo booth in our brochure.